Fern and I had done some research on institutions during the preparation of this project; we felt that this would increase our knowledge and awareness of why particular institutions are used for different genres of films. Fortunately it had done this; we were inspired by the institutions that popular films have used. However, we had to mainly focus on the genre thriller. Originally Fern and I hadn’t included an actual institution and had just used an over lapping text on our footage saying !New line Cinema presents" , we had used this institution text as when carrying out research it was evident that thriller films often used this, and for this reason we felt the audience would be more prone to know what genre we were hoping to achieve.
When Fern and I had finalised our project we felt that this was huge weakness as the audience weren’t able to identify clearly what institution we was using( as we hadn't used an actual one). The feedback we had received had encouraged our ideas to then add one in as those who had made criticism had usually asked why we hadn’t of used one, we had both agreed this would give our film opening a much more professional effect. Unfortunately I wasn’t able to help Fern adapt to this situation as during this time of applying the institution I was in an exam therefore Fern had taken on the duty of doing this. Fern and I had changed the institution to paramount vintage; before we had done this we had researched what particular genre of films this is usually associated with to ensure that it was a real establishment. The research had also consisted of making sure that it was suitable for the content as the producer of the film has to be the same as the genre. For an example “The parent trap” would not be appropriate to use this institution as it doesn’t follow the conventions of the genre that is supposed to be matched with. Once we had added in the institution we had then asked a group of peers of their opinions, the feedback that we had received was much more positive than before, therefore we were sure this was the correct decision, as it targeted more to our audience.
This is a British Film; this is evident by the weather conditions, location and the accents of our voices. During the footage where both Fern and I are talking on the phone the audience will instantly become alert that this is a British film because of the accents.
Fern and I hadn’t considered creating a film of a different continent i.e. American film,as we aren't familiar with the way they live their lives, and the different clothing, location and manners that they portray. Thereforeconstructing a British film seemed to be the much easier option and would hopefully be more successful.
Fern and I hadn’t used a listed actors/ actresses in our film however we had ensured that the more significant characters were highlighted from the less significant. We felt that the most famous a listed actors/actresses are usually American; for this reason we wasn't able to use them as our film was a British film, and we didn't want our target audience to be confused about the way we were challenging and using the conventions of our film.
Fern and I was eager to make the audience immediately aware which characters are more important than others. For this reason we had made them a larger font size in comparison to the less important characters. We had adapted the titles to be more bold, once we had done this we felt it looked much rather attractive for our target audience, and also attained an engaging profesisonal approach.
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